Small Business Saturday

Credits

Amanda Pimenta · Director
Andrew James · Video and editing
Jamaal Hailey · Aerial video

Watch the commercial

The idea

Celebrate Wadesboro’s newest participating small businesses and encourage community support. The concept introduced the businesses through their individual stories, distinctive offerings, and places in the town’s entrepreneurial community.

Preparation and shooting

I coordinated the shoot with business owners and developed a shot list to capture each business’s character and atmosphere. Planning covered timing, locations, and the balance of ground-level footage and aerial views.

Collaboration and editing

Andrew’s footage captured the businesses at ground level, while Jamaal’s aerial work established the wider setting. Editing combined those perspectives into a commercial promoting the local small-business community.

From the project