Deli
Product promotional video · Scriptwriting
Project
A promotional video for Deli, an AI-powered real estate assistant designed to help Realtors find homes using detailed client criteria. The brief was to replace the existing explainer video and demonstrate how Deli supports the MLS search process.
Objectives
Show how the product delivers personalized results, communicate its value to Realtors, demonstrate key features, and encourage viewers to try the service.
Discovery and planning
The planning focused on faster searches, precise matches, and the effect on Realtors’ productivity and client service. I worked with the client and animator to shape a clear narrative around those benefits.