Dr. Olufemi Fadeyibi Mentoring Program
Overview
In this project, I was tasked with writing two video scripts and a letter to a school principal to advertise "Donovan's World," a mentoring workbook and graphic novel designed to help Latino and African American men overcome adversity and succeed by making better choices.
The project aimed to highlight the importance of mentorship and education in transforming the lives of young Black and Latino males.
Project Objectives
Create Engaging Video Scripts: Develop two video scripts that effectively introduce and promote "Donovan's World."
Highlight Key Messages: Emphasize the challenges faced by Black and Latino males and how the workbook can help them.
Invite Participation: Write a compelling letter to school principals to invite Dr. Olufemi Fadeyibi to demonstrate the workbook and conduct workshops.
Target Audience
Primary: Young Black and Latino males.
Secondary: Educators, school administrators, and mentors.
Challenges
Addressing Stereotypes: The scripts needed to tackle and reshape limiting stereotypes about Black and Latino males.
Conveying Impact: It was crucial to show the transformative power of the workbook and mentorship program.
Engaging Diverse Audiences: The content had to resonate with both the students and the educators who would support the initiative.
My Role
Research: Understanding the challenges faced by the target demographic and the impact of mentorship programs.
Script Development: Crafting compelling narratives for the videos and the letter.
Collaboration: Working closely with Dr. Olufemi Fadeyibi to ensure the scripts aligned with his vision and message.
Script Highlights
Introduction Video Script: This script opened with a powerful hook, featuring a conversation where students were asked if anyone ever told them they could be doctors or lawyers, followed by the impactful question, "But what if they did tell you that you could be more?"
The video showcased the workbook's potential to inspire and transform lives.
“Anyone ever told you that you look like a doctor?”
”No.”
”A lawyer?”
”No.”
”What have they told you?”
”That I can play ball.”
”But what if they did tell you that you could be more than a basketball player or more than an athlete?”
Donovan's Workbook Video Script & Principal Letter
“Today we step into the realm of transformation—the heart of the Youth Empowerment Program—a world where mentorship holds the power to rewrite destinies.”
Principal Letter: The letter was designed to personally invite school principals to explore the workbook and consider having Dr. Olufemi Fadeyibi conduct workshops. It highlighted the importance of the resource and how it aligns with the school's mission to support student success.
Mentoring Program Video Script: This script delved deeper into the challenges faced by Black and Latino males, highlighting personal stories and testimonials. It emphasized the role of mentorship and the workbook in changing perspectives and unlocking potential.